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Monday 15 September 2014

Reflection - 15/9/14

Reflection on work so far.

Reflecting on the work we have done so far over the last couple of weeks we have learnt a lot about working together and as a team. This is because after the first week of work we got some bad comments on our work about lack of work distributed between the group and also poor quality of work we had produced. So, we looked back on this together as a group the next week and really thought about what we needed to do to get back on track. We started to distribute the work evenly between us all to ensure that our blog will show that we have all contributed a good amount of work between us. We learned also that doing different tasks at the same time allows us to get a lot more work done at one time with  a lot more blog posts daily and a higher quality of work between us to get the best possible grade.

After looking at a lot of different music videos there are a lot of different ideas we think we could use for our own music video. We learned that the music video does not have to have a lot in it and to be over the top to be affective. We found that just having a simple setting in a place like a studio to amplify the artists can just be as affective as an illustration or a lot happening on the screen at once. Amplifying the artists and their instruments is much more affective than an illustrative video if the main aim is to show of the music and the talent of the artists instead of telling a story behind the lyrics. So, as a result of this we have decided to go for a simple yet affective setting in a place like a studio to go for an amplification of the music. This idea has come from a lot of music videos that we have watched but mainly from the music video of the song we are doing 'The Look' by Metronomy.

After looking at other music videos we have seen some ideas we have liked but are not achievable. One of these examples is the music video to 'A-Punk' by Vampire Weekend. This music video features the band in a simple setting but with the music video being sped up all the way through but with the artists and lip syncing also being in time with the music. We found that this would be too complicated to perform and we also do not have the technology to achieve this affect. However, we did fine a music video that is quite similar with some of the video being sped up in parts but not all the way trough. The music video to 'Always Like This' by Bombay Bicycle Club features a fast forward affect on an old T.V screen but only in short intervals of the video and also at parts when there is only instruments and no singing so there is no need for lip syncing. We have decided to take this idea and interpret it into our own music video in our own way as it is much more achievable and not too complicated.

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