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Wednesday 28 January 2015

Evaluation Question 1


Evaluation Question 2


Evaluation Question 3

Evaluation Question 3 - What have you learned from your audience feedback?

Final Cut Pro wasn't working at school therefore I had to use Windows Live Movie Maker on my laptop at home. This meant that the quality of the webcam camera wasn't of a high quality and I could only split frames at certain times which is why the images that appear in the video my seem abrupt and during speech. I apologise for this inconvenience.


The overall feedback for our video was good. Both our teachers Mr Ford and Mr Smith liked our styling for the video as it fitted the genre we were trying to portray. I feel the teachers feedback is the most important as they have the most knowledge of the subject and can mark our work like the exam board would. Both the teachers liked our draft video and explained how we could improve it. The feedback we received helped us as they liked our drummers deadpan facial expression. We then used this feedback and improved our final video and made sure that throughout the video all of the band had deadpan facial expressions. Other feedback we received was that we should make sure all of our camera shots had a consistantly professional look. This meant more use of the tripod and more precise angles making sure all of the band members were balanced correctly in the frame.  I also got feedback from all of my friends that are the target audience we were aiming our video at. They all enjoyed the video and gave us good verbal feedback. Some of the feedback we received included; liking our fashion/costumes for the video, liking the black and white theme, liking the detached emotionless effect. I also got feedback from family, they all enjoyed it. Especially my brother who is a media student also. He fits the target audience that we are trying to attract (indie/alternative) and he thought it was a really interesting video. He said he liked the attention to detail and the research behind being able to look like we are playing the instruments properly.


For my draft design of my digipak, I recieved feedback off my teachers and many of my peers. The general feedback was very critical and showed me where I had gone wrong and how I could change it. The feedback included, changing the colour of the digipak, this was because it was dull and boring and had no thought or reasoning behind why it linked with the media I was trying to produce. Also the font was wrong and didn't have the quirky edge that would be expected from an iconic indie band. I also hadn't placed the bar code in a very good place and it was wrongly sized. The record label wasn't on my digipak either. All of the above led me to change my digipak and advert completely. Also with feedback from my peers, they helped me decide that I need to include a lot more colour in my digipak and poster. This is because they explained to me that I need to keep my digipak and advert simple but I need to incorporate an unconventional theme such as use of colour which differs from the anti-climatic theme in the video and coincides with the song that can be heard. I then recieved feedback from my peers for my final product. My peers like that I have changed the unimaginative theme with a more bizarre theme and that the digipak and advert looks like it fits the song that can be heard.

Evaluation Question 4